Case Studies
Joint Admission Medical Program
Castleview partnered with the Joint Admission Medical Program (JAMP) to address a significant gap: only 200 of 600 eligible students were applying. Through a story-driven video strategy that combined emotional connection with clear information, the campaign helped students view the opportunity as real and attainable. This approach doubled applications and generated 35% of total enrollment traffic from the video. The project ultimately positioned JAMP as a compelling, confidence-building pathway for prospective students.
We Are Miners
We partnered with the University of Texas Health and Safety Training Center to produce We Are Miners, a 30 minute documentary exploring the global impact of mining. The film highlights the industry’s commitment to safety, technological innovation, and the essential role mining plays in everyday life. Through strategic storytelling, we helped reframe the narrative around an industry that powers the world.
Ronin Society
We partnered with The Ronin Society to produce three client spotlight films highlighting the real-world impact of their business advisory approach. Each 3 minute piece captured how Ronin helps small businesses build strong foundations, empower teams, and unlock sustainable growth, culminating in a dynamic anthem video that unified their brand story. Through seamless collaboration, we handled every detail so their team could stay focused on scaling companies.
O'Connell Robertson
We partnered with O’Connell Robertson, an architecture and design firm, to document the modernization of the Ann Richards School for Young Women Leaders. The film captured their team’s vision, process, and leadership as they designed and oversaw the construction of the renovated campus, bringing viewers inside the journey from concept to completion. The final piece continues to serve as a powerful business development tool, helping them showcase their expertise to prospective clients.
O'Connell Robertson
We partnered with O’Connell Robertson, an architecture and design firm, to document the modernization of the Ann Richards School for Young Women Leaders. The film captured their team’s vision, process, and leadership as they designed and oversaw the construction of the renovated campus, bringing viewers inside the journey from concept to completion. The final piece continues to serve as a powerful business development tool, helping them showcase their expertise to prospective clients.
Case Studies
Joint Admission Medical Program
Castleview partnered with the Joint Admission Medical Program (JAMP) to address a significant gap: only 200 of 600 eligible students were applying. Through a story-driven video strategy that combined emotional connection with clear information, the campaign helped students view the opportunity as real and attainable. This approach doubled applications and generated 35% of total enrollment traffic from the video. The project ultimately positioned JAMP as a compelling, confidence-building pathway for prospective students.
We Are Miners
We partnered with the University of Texas Health and Safety Training Center to produce We Are Miners, a 30–35 minute documentary exploring the global impact of mining. The film highlights the industry’s commitment to safety, technological innovation, and the essential role mining plays in everyday life. Through strategic storytelling, we helped reframe the narrative around an industry that powers the world.
Ronin Society
We partnered with The Ronin Society to produce three client spotlight films highlighting the real-world impact of their business advisory approach. Each 3 minute piece captured how Ronin helps small businesses build strong foundations, empower teams, and unlock sustainable growth, culminating in a dynamic anthem video that unified their brand story. Through seamless collaboration, we handled every detail so their team could stay focused on scaling companies.
