Content Hub

Here's something that might surprise you. According to Wistia's State of Video Report , the average business created 18 videos per month in 2025. That's more than four videos every single week. But here's the problem: most of these videos fail to drive meaningful engagement. Why? Because brands are creating content without understanding which types of videos actually resonate with their audience. They're throwing spaghetti at the wall and hoping something sticks. The truth i